Final year project
Typographic brand identity for Romy Studio | Monki x Rainforest Alliance… [Read more]
Romy Studio brand collateral
I have created a typographic brand identity for a locally manufactured jewellery brand looking to transition to a larger, sustainable business. A custom typeface has been designed for the brand and applied to sustainable brand collateral, including 100% compostable mailers, recyclable boxes made from FSC-certified cardboard with eco friendly inserts, ribbon created from recycled plastic bottles and a sustainable look-book created with pulp and bond paper stock.
Romy's custom brand typeface is influenced by the modular style and shapes of the jewellery. Romy Studio is moving forward with the times as the business is growing. It needed a typeface to reflect this and feel contemporary and futuristic, rather than connoting to the past with a strong sense of heritage like the traditional Bodoni typeface often used on luxury jewellery branding.
Monki x Rainforest Alliance collaborative campaign - environmental graphics
I have created an in-store and digital collaborative campaign between Monki and Rainforest Alliance, whereby 10% of the profits from #monkicares ethical clothing range will be donated to the charity, encouraging the consumer to 'feel good, shop good' and 'love ethical garms'. The campaign includes environmental store graphics (guiding the user to the product range in-store), an interactive selfie wall, till-point posters and a branded in-store photo-booth, as well as social media content.
Monki x Rainforest Alliance collaborative campaign
Monki x Rainforest Alliance collaborative campaign - social media content
Romy Studio eco-look book
Romy Studio sustainable packaging
This project from semester one is an editorial broadsheet aiming to help local East London residents better understand Roma Gypsy culture in order for cohesion to exist between the two communities.
I am a graphic design student with a growing portfolio covering print, digital and apparel. The emphasis of my work tends to focus on branding, editorial and retail, with a particular interest in typography.
Whilst completing my degree, I have held a number of junior design roles as part of a year in industry, including experience in-house for major fashion retailers (high street and luxury) and in agency. This has allowed me to develop an in-depth knowledge of Adobe Creative Cloud, all whilst working as part of a team in a professional environment, maintaining a high awareness of industry trends.
Final year project
Typographic brand identity for Romy Studio | Monki x Rainforest Alliance collaborative campaign
’20 Diploma in Professional Studies
I completed work experience at Superdry, as a Graphic Design Intern, to commence my placement year in July 2018. Prior to my placement year I volunteered at The House of Illustration and Cheltenham Design Festival.
July 2018 - May 2019
Junior Graphic Designer , Pink Sky Design
September 2018 - September 2018
Womenswear Graphic Design Intern , New Look
June 2019 - June 2019
Graphic Design Intern , Jane Carr